With its 30th anniversary in 2020, The Beatles Story, Liverpool required a logo identity mark, to help the largest Fab4 inspired museum in the world celebrate their opening way back in 1990 (- the same year the internet as we know it, launched).

Museum branding design. Beatles Story, Liverpool.
The identity is both an easily identifiable visual history of the Beatles career and a reflection of the Exhibitions featured at the Beatles Story.
Bright, vivid block sectioned areas make up the ’30’ in this abstract but fun typographic illustration composition.
This promotional identity piece is to be applied across all media and marketing for 2020. From a stand alone logo through to street and exhibition banners, social and digital media to help promote the museum.
The identity is also required to work as a mono logo design to be applied to Beatles Story branded promotional items in the ever popular Fab4 shop.

